Nike: KD Trey 5 III LMTD "Big Chucky"
This version of the Trey 5 was designed as a tribute to the late Big Chucky, Kevin Durant's first basketball coach. I illustrated the thumb patch and had it executed using chain stitching. I also created a custom cursive typeface and used it to display Durant's words about his coach. This typographic piece appears sublimated on the sock liner as well as embossed into the tongue.
"Play with passion and play with heart."
"My goal is to keep his name alive."
"He made every child feel like a star."
"Every time I step on that floor, I do it do make him proud."
direction from Erick Goto / product photos by Nike.com